Digital Marketing Manager Position Summary The Digital Marketing Manager will lead omnichannel digital marketing strategy and execution, overseeing retail media, marketplace growth, social media and performance marketing and marketing analytics. This role will partner closely with sales, product, and retail partners to drive revenue growth, maximize marketing ROI, and accelerate new product launches. Job Description Digital Marketing Manager Position Summary The Digital Marketing Manager will lead omnichannel digital marketing strategy and execution, overseeing retail media, marketplace growth, social media and performance marketing and marketing analytics. This role will partner closely with sales, product, and retail partners to drive revenue growth, maximize marketing ROI, and accelerate new product launches. Key Responsibilities Retail Media Strategy & Execution Execute retail media strategy and activation across: Home Depot Orange Apron Media Other retail media networks as applicable Support to develop annual media plans aligned with sales objectives. Manage agency partners and media vendors. Optimize campaigns based on ROAS, incrementality, and business outcomes. Campaign Strategy and Optimization Manage annual marketing investment exceeding $3M. Develop forecasts and spending plans. Monitor budget pacing and campaign performance. Ensure efficient allocation of resources across channels. Manage self-service onsite campaigns and optimizations. Sales Partnership & Business Growth Drive traffic acquisition and conversion optimization at retail site Improve Organic visibility Product content Reviews and ratings Digital shelf performance Customer journey optimization Partner with Sales and Brand & Product Director to support: New product launches Promotional events Seasonal campaigns Customer-specific initiatives Develop integrated marketing plans that drive retailer and distributor growth. Marketing Analytics & Insights Develop KPI frameworks and reporting dashboards. Analyze: Sales performance Customer acquisition cost Conversion rates Retail media effectiveness Marketing attribution Deliver actionable business recommendations to leadership. Social Media Strategy Lead social media strategy across multiple brands. Develop annual content plans and paid social programs. Manage agencies and content creators. Grow audience engagement and lead generation efforts. Qualifications Required Bachelors degree in Marketing, Business, Analytics, or related field. 3-5 years of digital marketing experience. 3+ years managing large-scale media budgets. Proven experience managing retail media and performance marketing programs. Strong analytical and financial acumen. Experience with: Retail media platforms Google Analytics CRM platforms Dashboarding tools (Power BI, Tableau, Looker) Marketing automation tools Preferred Experience within flooring, home improvement, building materials, CPG, or durable goods industries. Experience with Home Depot, Amazon, Lowe's, or major retail partners. Experience leading agency relationships and cross-functional initiatives. MBA preferred but not required #J-18808-Ljbffr Method Recruiting, a 3x Inc. 5000 company
...experience. Candidates must be flexible with their schedule and capable of handling physically demanding duties in all weather. This part-time, non-career role offers varied hours and requires working on weekends. Additional compensation may be provided for vehicle use if...
The University of Rochester is currently seeking Emergency Medicine PAs to join its regional affiliates in the So. Tier. We have opportunities to rotate at Jones Memorial Hospital , Wellsville NY, St. James Hospital , Hornell NY, and Noyes Memorial Hospital , Dansville...
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...clear automation requirements. ~ Preferred Qualifications ~ Familiarity/experience managing major vendors equipment, such as Nokia, Ericsson, or Huawei. ~ Experience with Python, Linux shell scripting, and Git for automation and data analysis. ~ Hands-on experience...
Were looking for someone dependable and interested in building a long-term career in real estate. As a Showing Agent, youll work alongside experienced professionals, showing homes to potential buyers and learning how real estate sales work day to day.Youll be part of...